Tag Archive | survey design

Writing Clear and Concise Questions

When designing your survey, make sure you word your questions in such a way that it limits the chance of misunderstanding or annoying your respondents.

Read More…

Score and Symbol Values in SurveyTracker Scale Choices

When using SurveyTracker to design a web survey or scannable form, understanding the differences between Score and Symbol values in scaled questions is important to your survey design and reports.

Read More…

Score Values in Question Scale Choices

When designing a survey, take careful consideration of how you score your response scale choices. You must be particularly aware of not just what the scale choice text say, but also what the scale choices represent. Each scale choice should have a dedicated score value associated with it so you can generate meaningful statistics.

Read More…

Comprehensive Scale Choice Options

When designing a survey, choosing comprehensive scale response options that denote a range of options (such as salary, distance, age, etc.) is very important. You must be sure to include every option available to a respondent. You must avoid gaps in the options so a person can’t respond correctly.

Read More…

Demographic Questions

Dealing with demographic questions in your web or scannable survey can be a tricky issue. Whether or not you ask these questions on your survey depends on a number of factors.

Read More…

Number of Characters in Write-Ins

For SurveyTracker web surveys, you have a limited amount of control over the number of allowable characters in a write-in text response scale.

Read More…

Use One Idea Per Question

Writing good questions is probably the single most important task when developing a survey. A good question should be worded so clearly that all respondents interpret it the same way. This is hard to accomplish, but the reliability of the survey results depends a great deal on it. If the respondents have difficulty interpreting questions, it can introduce a significant amount of error into the results and make accurate interpretation difficult, if not impossible.

One major issue we often encounter are questions with too many concepts or ideas.

Read More…

Providing a Scale Range

When writing survey questions, providing questions with a scale range of options from which which a respondent is to reply is often preferred over simple write-in responses.

Read More…

Midpoint Choices

In writing a question for your survey, you should take careful consideration of the scale (and its choices) you will use to record the responses. Because the answers to survey questions usually reflect some opinion or position, a well-designed scale makes responding to the question simpler.

A Midpoint (or neutral) option on a likert-type scale is an option you may or may not want to provide to your respondents.

Read More…

Survey Responsibilities Checklist

A checklist to help you manage your next survey project (with our without the help of SurveyTracker survey software) can help your survey accomplish its objectives. Your process must be well-planned from the start. The following detailed Checklist will help you in developing an effective plan. (Not all these details need to be carried out on every survey. Adapt the list to your particular project.)

Read More…